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Old 05-27-2010, 06:18 PM   #1
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Default Report: GM sued for unauthorized use of Einstein

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Originally Posted by AutoBlog News View Post
Filed under: Etc., Government/Legal, Marketing/Advertising, GM

If Albert Einstein were alive today, he'd be very old and quite wealthy. In fact, the world famous scientist still banks about $10 million per year solely from corporations purchasing one-time rights to his likeness. Einstein has been dead since 1955, though, but an institution is still collecting money on his behalf, and there is a rather substantial price to pay to use his likeness. Just ask General Motors.

The Detroit News reports that The General is being sued by The Hebrew University of Jerusalem for $75,000 over a fall, 2009 print ad that contained Einstein'* likeness without the school'* blessing. The ad, which appeared in the September issue of People Magazine, features Einstein'* head Photoshopped onto the body of a young, muscular guy with the tagline "Ideas are sexy, too."

But while the Hebrew University feels it has an open-and-shut case, GM claims that it purchased the rights to Einstein'* image from a reputable firm. GM spokesperson Ryndee Carney told the DetNews that the company guarantees that clients have rights to use the images selected.

[Source: The Detroit News]Report: GM sued for unauthorized use of Einstein originally appeared on Autoblog on Thu, 27 May 2010 14:00:00 EST. Please see our terms for use of feeds.



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How the **** does a Hebrew University in Jerusalem own the rights to use a dead man'* name or identity who has been dead for 65 years? What, did he sell his soul to them? This is not something you can own! The man is dead, and was barely Jewish to begin with. "Various sources refer to him as a mostly non-practicing Jew, an agnostic, or simply as a person with an idiosyncratic personal worldview."

I'm at a loss...

GM should pay these idiots in the form of 150 blazing L67'* falling from the skies like bombs. Burning BBQ'* of engines claimed by some to be touched by the very hand of God himself falling from the sky like holy supercharged fireballs. Hell, I'll bet if Zeus was real and he existed in this century, he'd say to hell with the lightning bolts, hand me some 3800'*.

E=mc this, bitch.

Someone draw me a picture of Zeus hurling blazing L67'* down on the university of Jerusalem saying that, with captions out of the building saying "OMGWTFL67BBQ"
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Old 05-27-2010, 07:23 PM   #2
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Yeah, I think that you should not have to pay some random institution to be able to say a person'* name that has been dead for 65 years. Total BS.
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Old 05-27-2010, 07:38 PM   #3
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Once the person ain't around to collect the money I say it should be free use
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Old 05-27-2010, 08:28 PM   #4
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Muahahahahaha.

Courtesy of my buddies on w-body.com

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Old 05-27-2010, 08:34 PM   #5
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Whats the purpose of the L32s?
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Old 05-27-2010, 08:35 PM   #6
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Whats the purpose of the L32s?
They're supposed to be L67'*. Never heard of OMGWTFL67BBQ? Did you read my whole post?
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Old 05-27-2010, 08:37 PM   #7
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They're supposed to be L67'*. Never heard of OMGWTFL67BBQ? Did you read my whole post?
Ahh oops missed that part lol
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Old 05-27-2010, 08:46 PM   #8
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Someone draw me a picture of Zeus hurling blazing L67'* down on the university of Jerusalem saying that, with captions out of the building saying "OMGWTFL67BBQ"
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Old 05-27-2010, 10:44 PM   #9
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This thread is so full of win!
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Old 05-27-2010, 10:47 PM   #10
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This thread is so full of win!
What do you mean?
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